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Business Management

Want to be prepared for tomorrow's Business challenges? Browse EHL Insights on Business Management news and trends

Organizational Behavior & HR
employer branding
Article

Employer Branding: Hiring with purpose, hiring to retain

When we talk about branding we talk of look, feel, voice, in short, the identity of a product or service that ultimately...
Business Strategy
Are better feasibility studies actually feasible?
Article

Hotel development: are better feasibility studies actually feasible?

Real Estate
commercial real estate
Article

Why is Commercial Real Estate underrated in public discourse?

Finance
What is capital?
Article

Take charge of your capital: You may think you are, but this may not be the case

Sales & Marketing
market segmentation
Article

Consumer segmentation: Successfully tapping into the emotional

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